Saturday, March 29, 2008
'57 Corvette Magazine Ad
" UND SO HELP ME MIR, HERMANN, I WAS HOLDING 5900 R.P.M. AND HE CAME PAST ME LIKE A STUKA....AND PLAYING THE RADIO, TOO !"
What a nice ad this is. Kind of gets us into racing without really doing it. Corvette did get to go racing but not in the ads at this time. This car really did make Corvette, Americas only true sports car. The copy was by Barney Clark and the art direction probably by Bob Hungerford. Todd Wright was probably the photographer and it was most likely shot in California. The fuel injection option made ads like this possible. If you can find a March 23, 1957 copy of New Yorker or a March 11, 1957 copy of Sports Illustrated you can get a copy of this ad or the next time you are at a car show visit the guy selling old car ads.