Sunday, February 1, 2009
For 1970 Chevrolet had some really great things to advertise. Their walk-in-wagon was especially interesting. The idea that you could actually step up into the rear seat and just sit down was very special and we made several ads later on the subject. This one didn't sell. I'll give you three guesses why and the first two don't count. I never could understand why all the people in ads had to be slim and beautiful rather than looking like real people. These delightful ladies would have been a real memorable attention getter back then and probably today too. But it was not to be. Warren Winstanley shot the picture on the Screen Gems Movie lot. The ladies came from a local church group. The reason for the rain gear you will find explained in some detail on an ad below. I am happy to have saved the layout and to show it now along with several others that didn't run.