Thursday, July 31, 2008
HOW TO LOOK YOUR BEST WHEN EVERYBODY'S LOOKING
The '55 Chevy styling was really something special. It was a tremendous departure from anything Chevrolet had offered. And with the big new V8 engines it was a home run. This wonderful illustration was by Bruce Bomberger. Bruce was one of several outstanding illustrators from California that Jim Hastings knew and used to bring a new vitality to Chevrolet print advertising.
Wednesday, July 9, 2008
IT'S A BEAUTIFUL THING TO HANDLE !
And look a little closer and you will see just a touch of a Corvette. Then too you might wonder why a performance and handling story like this didn't have an illustration with the car in one of those wide open road illustrations Chevy was noted for. But then the boat carrying the car was perhaps a beautiful thing to handle too. This illustration was by Mel Brindle who was paid $2,500 for the effort. The ad ran in the July issues of Holiday,Time,Outdoor Life, Saturday Evening Post, and Field and Stream. It was in color but I do not have a color example to show you.